For those who’ve been questioning how greatest to make use of AI to enhance your connections and content material creation, you’re going to like this podcast episode.
You’ll meet Blair Kaplan Venables, the founding father of Blair Kaplan Communications and the International Resilience Mission. Again in 2008, when she was solely 23 years previous, Blair took a daring step and left her job at Lululemon to embark on a exceptional entrepreneurial journey. At the moment, social media advertising and marketing was nonetheless in its infancy, however Blair noticed the potential it held for her public relations enterprise.
Pioneering within the Digital House
Blair didn”t draw back from the challenges of this uncharted territory. When requested whether or not she knew how one can make the most of this new phenomenon referred to as “Social Media for PR” or “Fb for advertising and marketing,” she confidently replied with a powerful “sure.” Armed together with her experience in public relations, Blair utilized her information to the digital realm, lengthy earlier than specialised programs like Practice Your Prospects to Purchase On-line had been accessible.
Changing into a Social Media Coach and Trailblazer
Quick ahead 15 years, and Blair stays a trailblazer right now, serving to her entrepreneur purchasers turn into thought leaders and main specialists on social media. By means of group and 1:1 teaching, she empowers her purchasers to raise their social media expertise, craft compelling tales, and set up themselves as voices of authority within the on-line area.
AI and the Way forward for Content material Creation
Because the world continues to find out about and embrace AI, Blair acknowledges its energy and the function it performs in content material creation. Throughout the podcast, she shared a few of her favourite AI instruments, together with Chat GPT, and supplied 5 worthwhile recommendations on how one can use AI successfully for social media and weblog content material creation like:
- Writing Detailed Prompts: Crafting clear and particular prompts ensures higher AI output.
- Assigning AI a Position: Giving Chat GPT a task helps generate extra related and tailor-made responses.
- Combining AI with Canva: Integrating AI with design instruments like Canva streamlines content material creation.
- Utilizing AI for Artistic Course: AI generally is a highly effective device for shaping your content material technique.
- Reverse Engineering Social Media: Analyzing top-performing content material can encourage new partaking posts.
- And a lot extra!
AI’s Position in Constructing Connections
Whereas the AI panorama remains to be evolving, the fundamental rules of enterprise haven’t modified. Forging significant connections together with your viewers remains to be about telling tales and rising relationships. Posting and ghosting remains to be frowned upon and social media is about partaking with folks authentically, now greater than ever. AI doesn’t substitute the human connection, it’s merely a device for making content material creation extra manageable and time-efficient.
Blair fantastically summarizes:
“Each time you present up on social media, you are planting seeds, and people seeds ultimately flip into leads.”
Right here’s a Fast Overview of Episode 426:
- [7:49] Utilizing AI to be seen as a thought chief on social media
- [9:48] Being on the forefront of rising expertise
- [14:16] How one can use ChatGPT for social media copy
- [16:54] Reverse engineering social media
- [18:29] Trial and error and AI prompts
- [23:07] AI instruments to generate photographs
- [24:53] The significance of partaking together with your viewers
Do not miss this insightful episode as Blair Kaplan Venables shares her experience and expertise and to find how AI may be your best ally in crafting compelling content material and cultivating real connections together with your viewers!
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