Kinefinity MAVO S35 Mark 2 & MAVO LF Mark 2

Kinefinity additionally has a brand new Agile KIT that incorporates a new carbon fiber high deal with, a 2000nits KineMON-5U2 that may rotate 360 levels, a set of latest dual-D and dual-C KineBAT99 batteries, and a KineMAG Nano 1TB SSD.

Pricing & Availability

The MAVO S35 Mark II retails for $3,999 USD and the MAVO LF Mark 2 is $5,999 USD. Each cameras can be found to preorder beginning right now at www.kinefinity.com and licensed sellers. The cameras are anticipated to start out transport initially of March.

The MAVO S35 Mark II Agile Pack is $6,200 USD and the MAVO LF Mark 2 Agile Pack is $8,299 USD.

There can even be a Professional Pack out there.

Kinefinity is providing a free Lively E-Mount once you buy both digicam through the preorder.

You is perhaps considering, the place does this go away the MAVO EDGE 6K? The MAVO LF Mark 2 gives a number of the identical performance and options for nearly 40% of the fee, nonetheless, it doesn’t include built-in eND.

Competitors

The MAVO S35 Mark 2 and MAVO LF Mark 2 face stiff competitors and I’ve listed the costs of different competing cameras beneath.

As you possibly can see, the MAVO LF Mark 2 and MAVO S35 Mark II are each competitively priced in comparison with the competitors. The MAVO S35 Mark 2 particularly appears to be like to supply excellent performance and options for a digital cinema digicam that’s below $4,000 USD.

Ideas

Kinefinity was one of many first market disrupters to make digital cinema cameras. They’ve occupied a reasonably area of interest place within the digital cinema digicam house, and although they’re a small firm they’ve now been round for 11 years. I truly shot with their first-ever prototype digicam, the KineRAW S35 approach again in 2012.

The corporate has come a great distance since 2012 and its cameras have continued to get higher and higher over time. The final Kinefinity digicam I reviewed was the MAVO EDGE 6K, and that was a really succesful digicam given its capabilities and have set. Kinefinity has now reached a degree the place they’re arguably now not considered “That Chinese language digicam“, however reasonably, as a professional different to different extra well-known manufacturers. In truth, Kinefinity cameras at the moment are bought via B&H. It’s best to by no means decide a ebook by its cowl.

Kinefinity continues to get higher and higher and I’m nonetheless amazed by how spectacular their cameras are given the corporate is so small. Making a digicam, not to mention a great one isn’t any simple job. Many have tried and failed.

The largest drawback today when convincing somebody to purchase a digicam is that nearly the entire choices are very able to producing good photos whatever the price. Usability, reliability, model recognition, after-sales help, and have set are what now units nearly all of cameras aside.

The opposite problem Kinefinity faces is that they solely launched the MAVO EDGE 6K in March final yr. Immediately, that digicam which is at the moment on sale at B&H for $8,799 USD (it was $9,999 USD) seems to be overpriced and anybody who purchased one simply misplaced a ton of cash in the event that they need to promote it. Potential patrons will not be going to have a number of confidence in shopping for a Kinefinity digicam when a less expensive substitute with an virtually equivalent function set comes out a yr later for lots much less cash.

The caveat with shopping for any product from a small firm is that it must be higher than what’s on supply from the large boys. You possibly can’t simply make a product that’s the identical, in any other case, no one will purchase it. Kinefinity has positioned itself instead resolution to extra widespread cameras in the marketplace. Nonetheless, cameras from mainstream firms have continued to return down in value and there’s no doubt that cameras such because the RED KOMODO took away a number of potential Kinefinity gross sales.

Earlier Kinefinity cameras that had been launched over the past couple of years had been positioned at a value level that arguably put them in no man’s land. The digital cinema market has clearly separated itself over the past 3-4 years into two classes. Nearly all of cameras are priced beneath $11,000 USD (with a number of them truly beneath $6,000 USD). You then have the higher-end choices from Sony, RED, and ARRI.

Competing firms to Kinefinity, like Z CAM, have tried to remain of their lane and their most profitable cameras are those that had been all priced below $3,000 USD. Even in case you take a look at Z CAM’s costliest digicam, the Z CAM E2-F8 Full-Body 8K Cinema Digicam, that’s nonetheless below $6,000 USD.

Even supposing each of the brand new MAVO Mark 2 choices seem like good cameras, and that the costs of the brand new cameras are very aggressive, will probably be a tough promote for Kinefinity to persuade individuals to purchase their digicam over an FX9, FX6, C300 Mark III, C70, RED KOMODO, and so forth. In some methods, that may be a pity, however that’s the actuality.

The Kinefinty cameras arguably supply higher options and performance than cameras at an analogous value level, however model recognition tends to return into play that places Kinefinity at a drawback. If you’re creating your personal content material or doing Indie movies the place the digicam model you’re utilizing doesn’t matter, the Kinefinity cameras are a great choice. If you’re working for shoppers or exhibits which are going to ask you what digicam you’re utilizing (although generally that shouldn’t matter) then they’re most likely not going to be conversant in Kinefinity. That is one thing you clearly want to consider in case you are contemplating a Kinefinity digicam.

Regardless of all these caveats that you simply want to pay attention to, it’s good to see Kinefinity deliver out full-featured cameras at a really reasonably priced value.